How to prepare your e-commerce website for online payments?
There are certain requirements that every e-commerce website must meet:
Basic contact Information. The site should contain information about the organization: address, phone number, details of the legal entity.
Cancellation and refund policies. The customer must be able to familiarize themselves with the conditions for the return of goods or cancellation of the service.
Payment Methods. According to the rules of the international payment systems Visa and MasterCard, their logos must be placed on the main page of the site. Placing the logos tells your customers that they can settle with bank cards. This increases customer loyalty and improves website conversion. Besides, a separate section of the site should contain payment instructions that explain to the buyer the procedure for cashless payments in the store.
The detailed description of goods. The seller’s website must contain a detailed description of the goods and services offered. Mandatory required: price, product/service characteristics, equipment, and warranty conditions.
Terms of delivery of goods. The website must have a section describing the procedure, terms, and regions of a possible delivery of goods or services.
If you have an ecommerce website, selecting your payment process is one of the most critical decisions you’ll make for your business. Allowing your customer the option to pay by credit or debit card requires that you have a payment processor. A payment processor is a company that acts as a mediator, moving money from your customer’s bank account or credit card to your bank account.
A payment processor authorizes payments and processes them for your online store. The process mapping for the payments to be handled securely includes several steps that are the responsibility of the payment processor:
1. It will verify the customer’s billing information, i.e., validate credit card details.
2. It makes sure the right amount of funds are available and authenticates funds for each payment.
3. It approves payment requests. The order confirmation number is made available after this step.
4. It approves transactions and transfers funds to your merchant account and then your bank account.
All these transactions need to take place in an encrypted payment processor server, so your customer’s sensitive bank account or credit card details are secure. A merchant account is a temporary holding account that receives the payments from the customer’s bank.
This is where Paywise comes in!
Why choose Paywise as your payment processor?
We keep costs as low as possible.
We provide multiple payment options to boost your sales.
We secure your site against fraud.
Contact Paywise today and let’s have a chat about your e-commerce online payments.